Winebow Spirits Sessions

Mhairi Volsgen from Brovo Spirits | Part 1

Pablo Madrigal Season 2 Episode 7

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Mhair Volsgen, founder of Brovo Spirits shares her background and journey from architecture to the spirits industry. She discusses the most pivotal moments in her career and the moment she decided to start a distillery. Mhairi emphasizes the importance of authenticity and the soul of a place in the creation of spirits. 

Pablo talks journey from working at a distillery to becoming a Spirits Specialist for Winebow, highlighting the importance of craftsmanship and intentionality in creating spirits. They both talk about the underrated nature of vodka and the shift towards embracing flavor and authenticity in the industry. 

Mhairi also shares the story of how he started his distillery and the early struggles and successes he experienced. The collaboration with bartenders and the creation of unique Amaro flavors became a turning point for the business. It is through passion and never giving up that Brovo has cemented themselves as a staple in bars across America.